Sprint’s best shot at success is to merge with T-Mobile. With no merger, I start to see the company continuing to struggle as a weakened player in the competitive wireless battle. Again Then, this is nothing new. Sprint has been limping along for decades, for many different reasons. If this merger fails, will Sprint carry on as before? As a wireless analyst, I have been following Sprint for quite some time. I’ve attended its analyst conferences and listened to its changing plans.
It always put a shiny spin on things, but the company has been battling through everything. However, it offers managed to stay static in business. Will that change with out a merger? Sprint struggled as a third-place rival in long distance against MCI and AT&T in the 1990s. It switched to wireless and struggled in the third-place behind AT&T Mobility and Verizon Wireless.
- Warren Buffett, legendary investor and the third richest man in the world
- 8 years back from Richmond, Virginia
- 11 Instruction 7(b) to Item 21(b)(3) of Form N-1A
- It modernizes production processes, enhancing cost effectiveness
Then it fell to fourth place behind T-Mobile, which is where it now is. Sprint struggled when they acquired Nextel a decade ago, that was a shrinking violet rife with problems. Through it all, Sprint has remained a competitor. I think that could continue with or without a T-Mobile merger.
Sure, it might be better for Sprint for the merger to be approved. However, even without it, Sprint could continue to limp along, like it has for so long. That’s just one single possible result, though, and it might be the best-case scenario. Today Things are different. Sprint was in a stronger form several years ago under CEO Dan Hesse, who took over when the company was burning up and crashing.
Over a couple of years he pulled the business from the brink. Actually, it started showing growth when, suddenly and surprisingly, SoftBank obtained it. That’s when SoftBank CEO Masayoshi Son replaced Hesse with Marcelo Claure, who attempted several new suggestions to build out the company. Things looked relatively good for a while — Sprint won some new market share. However, the cost was high to keep up too.
Sprint’s development was temporary, and it once again stalled. Over the last couple of years Sprint has slipped into sorry form once again. At this point, it seems clear that the SoftBank acquisition was a mistake. I believe the company would have continued its sluggish but continuous development under Hesse. However, that’s water under the bridge.